Your Future In Digital Marketing Retail in a Post-Pandemic World Free & Interactive Webinar Presented by FIDM Hosted by Tom Henkenius FIDM Director of Digital Marketing Educational Programs and Emmy Award-Winning Broadcast Journalist Featuring Illustrious Guest Speakers from goop, Guess and 24 Seven On Tuesday, May 26, 2020 , […]

Your Future In Digital Marketing
Retail in a Post-Pandemic World
Free & Interactive Webinar Presented by FIDM
Hosted by Tom Henkenius
FIDM Director of Digital Marketing Educational Programs
and
Emmy Award-Winning Broadcast Journalist
Featuring Illustrious Guest Speakers from
goop, Guess and 24 Seven
On Tuesday, May 26, 2020, FIDM will present a webinar panel discussion called Your Future in Digital Marketing: Retail in a Post-Pandemic World” as part of an Online Lecture Series, to stay inspired. The virtual event features exciting guest speakers from major organizations goop, Guess and 24 Seven Inc.
The webinar presentation is hosted by Emmy award-winning broadcast journalist and Director of FIDM’s Bachelor of Arts Degree in Digital Marketing, Tom Henkenius. He spent 10 years as a television news journalist after graduating from USC Annenberg and holds a Master’s of Science from USC’s Irvine and Young Academy in Integrated Design, Business and Technology.
Webinar Details
Tuesday, May 26, 2020, 12:30-1:30pm
OVERVIEW
First it was panic buying of food and cleaning supplies. Then people went online to buy games, books and puzzles. Some categories are seeing online sales surge while others are declining. FIDM experts review the online shopping trends and discuss the new normal of retailing post-pandemic.
WEBINAR GUEST PANELISTS
- Katherine Longest, Chief of Staff, Corporate Strategy at goop
- Michele Zumel, Vice President of the Guess full price division
- Tammy Chatkin-Newman, Executive Vice President, 24 Seven Inc.
- Sheryl Marcus, Former retail executive and FIDM Merchandise Marketing Instructor
FIDM WEBINAR HOST
Tom Henkenius, Director of FIDM’s Bachelor of Arts Degree in Digital Marketing